jerome pineau

Need to bootstrap a new AR program or breathe new life and ROI into an existing one? Check out our fractional AR offering.

Stuck with a BHAG (big hairy audacious goals) problem and everyone else is telling you “it can’t be done”? Need to rethink a business model or go-to-market approach? Then this offering is for you.

“Only dead fish swim with the current” is the fundamental premise behind category creation as a business strategy where differentiation (we’re unique) and not comparison (we’re better) is the primary goal for your product or service. Read everything about category creation in this life-changing book.

Need to understand shifting markets? Changing consumer expectations? New technology impacts? Trying to pivot a business model or get deep insights into your top competitors’ minds? Does your growth strategy include opening new markets? Then this offering is for you.

Need to breathe new life into an existing marketing strategy costing you an arm and a leg with no tangible results? Striving to find the right people who execute rather than preach? You know who to call!

Need to find new customers, new partners, new strategic business contacts, or new acquisition targets? And access one of the largest business networks across North America, Europe and Asia? This offering is for you

Do you have the right people in place? Are the right investors involved? A no-nonsense look and analysis of the people running and funding your business. And a quick effective way of replacing them if needed.

Influence the influencers like a pro! This quick no-nonsense class is designed for PMMs and Marketing folks who need to work with industry analysts without internal AR support. Learn “just enough” to start making real impact today.

Does your business plan hold water? Is your pitch deck effective enough to get funded? Put those in front of seasoned “been there done that” eyes with access to multiple funding sources.

I’ve been writing B2C and B2B content for decades. Technical documentation, websites, position papers, articles, investor decks, product marketing copy, video scripts, etc.

My writing doctrine is fairly simple: it’s not about what you put on the page, it’s about what you remove from it.

I also contributed to a book and produced two successful e-books. Take a look at some writing samples.

￭ Simple and flexible pricing models

￭ Honest, no-nonsense assessments

￭ Execution, execution, execution

￭ Fractional and traditional delivery models

￭ Crawl, walk, run methodology

￭ Risk-mitigating outcome-aligned milestones

￭ Access to a large network of skills and competencies

￭ Clear communications and consensus building